Events

It’s been a month since PressConf and we’ve got a few lingering takeaways. First is a feeling of gratitude to finally meet so many incredible people at the heart of the WordPress community. These are the agency founders and product builders that are the most invested in the idea of the open source project as a response to democratized publishing. Second is the spirit of partnership that is brimming with excitement and potential among attendees. And third is Rareview’s own commitment to these ideals.

We don’t want to be pollyannaish about the future of WordPress. The community is working through a particularly difficult period of uncertainty and doubt. We heard several stories of lost deals and commercial pullbacks as events in the past year exposed dependencies that had not been widely understood.

We see room for others to step into the breach and build upon the contributions of others. Rareview is one of the agencies rising to meet market demand, and we’re excited to continue advancing the project’s mission.

WordCamp Vienna, the largest WordCamp in Central Europe, concluded a few weeks ago. Our team attended and participated in several sessions, including The Lead Generation Stack: Building a Complete WordPress Conversion Ecosystem, which focused on optimizing conversion funnels and guiding users through defined website stages. It was a well-organized event, and we’re glad to continue our involvement in the WordPress community.

The Quartz CONNECT CMO Summit 2025 focused on practical marketing innovation, highlighting that AI, unified data, and customer obsession are now essential. Brands like Spotify and the NFL lead in using data for hyper-personalization, while Trader Joe’s sets the standard for customer-centricity. The summit stressed the need to break down data silos, use tools like generative AI and composable CDPs, and prioritize seamless customer experiences. Marketers were urged to audit their tech stacks, launch AI pilots, and rethink engagement metrics, all while staying curious and building trust in a rapidly changing landscape.

Chuck Pearson, CEO of Rareview®, will be speaking at DE{CODE}—a WP Engine event—on Tuesday, April 15, 2025. This event is designed to inspire, educate, and empower everyone building on WordPress®. Register here to tune in.

Last year, we co-hosted an exclusive celebrity-chef dinner at RedBird in Downtown LA to celebrate the collaboration, creativity, and excellence we’ve shared with our partners at WordPress VIP over the last 5 years. It brought together industry leaders and innovators from companies like Techcrunch, NASA, Nexstar, Realtor.com, Necessaire, and more for an evening of decadent dining and engaging conversation.

“Just as content and platforms bring people together in the digital realm, a well-crafted dining experience can do the same in the physical world.”